Name: competing for capital: investor relations in a dynamic world
SKU: 10771874
Price: 40326.00 CRC
Availability: InStock
Author: bruce w. marcus
ISBN: 9780471448624

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portada competing for capital: investor relations in a dynamic world

competing for capital: investor relations in a dynamic world

Formato

Libro Físico

Editorial

wiley

Autor

bruce w. marcus

N° páginas

240.00

ISBN

0471448621

ISBN13

9780471448624

Categorías

Gestión financiera de las sociedades

competing for capital: investor relations in a dynamic world

Bruce W. Marcus (Autor) · wiley · Libro Físico

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Reseña del libro "competing for capital: investor relations in a dynamic world"

the rapidly changing nature of the economic environment and the regulatory response to the scandals of the early part of the new century require a new look at traditional investor relations practices. new law and regulatory controls, new techniques of communication, globalization, the massive failure of the dot coms, and the reemergence of basic financial and security market principles that had been foolishly overridden in the 1990s all require a reevaluation of traditional investor relations techniques. competing for capital addresses all of these issues.