Reseña del libro "THE WAY OF THE STRATEGIST (en Inglés)"
A king challenged Sun Tzu to prove his method of war on the concubines of his court. With nothing but a drum and his orders, Sun Tzu turned them into troops ready to face any enemy, endure any condition, and carry out any command. How he did it, and what it cost the king, is the first lesson in command in this book.The Way of the Strategist presents Sun Tzu's The Art of War complete and faithful to its original meaning, organized as what it truly is: a system for achieving objectives at the lowest possible cost. Avoid conflict when it can be avoided and, when it cannot, resolve it quickly and with minimal resources.Juan Peza, an industrial engineer who has spent nearly two decades transforming organizations across Europe, the Americas and Africa, compared more than twenty versions of the treatise in Spanish, French and English, and ordered its principles according to how they apply when building a strategy, without rewriting them.WHAT YOU WILL FINDThe complete treatise in its original order, with a foreword by Colonel Matthieu Thomas of the French Army.Sun Tzu's complete system in thirteen principles, from purpose and preparation to knowing when to stop.Every verse paired with its application to business and leadership today.26 real cases, two per chapter: Nissan, Steve Jobs, PepsiCo, Coca-Cola vs. Big Cola, OpenAI vs. Meta and, on the military side, Cannae, Thermopylae, Midway, and Blas de Lezo at Cartagena de Indias.Questions at the end of each chapter to bring every principle into your own situation.The history of the treatise: how it survived twenty-five centuries, how it reached the West, and what bamboo slips unearthed in 1972 revealed.For anyone who must reach an objective or resolve a conflict, in business, politics, sports, or everyday life. Whoever learns to see the way of strategy finds it even where others see only chaos.Second edition, revised and expanded, of Sun Tzu's The Art of War: A Perspective.Anyone can quote Sun Tzu. Very few know how to put him into practice. Read more
